Privacy Policy

Privacy Policy - the basics 

The types of information we collect depend on the services and the features you use on the Services. Please note that we need certain types of information to provide the Services to you. If you do not provide us with such information, or if you ask us to delete that information, you may no longer be able to access or use certain Services.

a. Information You Provide Directly to Us

We may collect personal information that you provide directly to us, which may include, but is not limited to:

• Your use of our Services, e.g. when you register for an account or make a purchase;

• Your reviews of our products;

• Your subscription to newsletters;

• Your registration for promotions;

• Your requests for support and/or technical assistance;

• Your interaction with our company on social media, such as by tagging Beach Reads in your post; and

• Any other communications you have with us.

b. Information from Affiliates and Non-Affiliated Third Parties

• We may collect information about you or others through our affiliates or through non-affiliated third parties. For example, we may obtain postal addresses from third parties for the purposes of conducting direct mail campaigns. We may combine information that we collect from you through the Services with information that we obtain from such third parties and information derived from other products or services we provide.

• We may collect information about you or others through social media platforms. When you “like” or “follow” us on Facebook, Instagram, or other social media sites, we may collect some information from you including your name, email address, and any comments or content you post relevant to us. We may also collect your information if you sign up for one of our promotions or submit information to us through social media sites, such as when you purchase our products through Instagram. Please consult the privacy policies of those social media platforms for more information about their privacy practices.

• We may collect information about you in connection with purchases that you make over third-party e-commerce portals such as Shop Pay, or through third-party payment processors such as PayPal. Please see the privacy policies of those third-party services for more information about how they process your information. 

• Finally, we may obtain information about you from other sources, such as data analytics providers, marketing or advertising vendors, fraud prevention vendors, vendors that provide other services on our behalf, or publicly available sources.

c. Information We Collect Automatically Device/Usage Information

We and our third-party vendors and business partners, which include ad networks and analytics companies, may use cookies, web beacons, and other tracking technologies to collect information about the computers or devices (including mobile devices) you use to access the Services. This includes technologies such as those described below:

• We automatically collect data through “cookies.” Cookies are pieces of information that may be placed on your computer by a website for the purpose of collecting data to facilitate and enhance your communication and interaction with that website. Such data may include, for example, the address of the websites you visited before and after you visited our Services, the type of browser you are using, your Internet Protocol (IP) address, what website pages you visited and what links you clicked on, the region where your device is located, and geographic information based on your IP data. We may store some information on your device or device hard drive as a cookie or similar type of file (such as clear gifs, web beacons, tags, and similar technologies that work on mobile devices) to collect data related to usage of the Services. We may also use cookies to customize your visit to the Services and for other purposes to make your visit more convenient or to enable us to enhance the Services. For additional information about our use of cookies, please see our Cookie Policy.

• Our Services employ tools provided by Google, Inc. (“Google”). For more information about Google’s privacy practices, please see the Google Privacy Policy. Below are the Google services that we partner with:

• We work with Google Analytics, a web analytics service provided by Google. Google Analytics uses cookies to help analyze how users use the Services. The information generated by these cookies about your use (including your IP address) will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of evaluating your use of the Services, compiling reports on activity for its staff, and providing other services relating to web page activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. You may refuse the use of cookies by selecting the appropriate settings in your browser. By using the Services and accepting cookies, you consent to the processing of data about you by Google in the manner and for the purposes set out above. Please refer to the currently available opt-outs for Google Analytics by visiting https://tools.google.com/dlpage/gaoptout/.

• Our Services employ Google Maps features to collect geolocation information, such as your IP addresses and non-precise latitude/longitude coordinates. This information will be used strictly to determine whether your shipping location is close enough to one of our warehouses to receive free shipping. Google and its affiliates may use and retain this data to provide and improve Google products and services. Please see the Google Maps Terms of Service at https://maps.google.com/help/terms_maps.htmlfor additional information.

• We employ session replay software, which is a digital playback tool that records and recreates your sessions, capturing clicks, scrolls, and keystrokes. We use this information to better understand user behavior, diagnose problems, and make improvements to our Services. We do not use this information to track you for purposes of advertising or marketing. By using our Services, you understand that we or our third-party vendors may collect session information through session replay software. One such third-party vendor that we use is Hotjar. You can learn more about Hotjar by visiting Hotjar’s Data Collection Page, and you can opt-out of session recording by Hotjar here.